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Marketing
/ Market Research / Direct Marketing
SCM012345678R - Sr. Product Marketing Manager
Sr. Product Marketing Manager , Maple Grove, MN....no relocation assistance offered, however if you are wiling to relocate at your expense candidates
will be considered.
Our client is a diversified technology and manufacturing global leader and a $12.5 billion strategic business
group applying sensing and control expertise that helps create safer, more comfortable, more secure, and more productive environments. Our
client provides customers controls for heating, ventilating, and air conditioning, security systems, fire alarm systems, and energy
management solutions. From home thermostats to large commercial building management systems.
Position Description: Marketing
Management position responsible for developing, executing and managing marketing activities relating to products manufactured and/or sold
by my client. Define marketing strategies and communicate overall marketing effort in accordance with corporate goals.
Responsibilities and Duties: · Support long and short term strategies for sustained growth by providing management team with
current market data on relevant Markets
· Competitive Market Position by Region
· Economic and Trade Trends & Forecasts
· Industrial Development & Investment
· Legislative Trends Affecting the Fire Alarm Industry
· Political Stability
· Preparation and support of the long term promotional tactics and strategy to be used in the direction of advertising, trade shows and conferences.
· Ongoing collection of Voice of the Customer (VOC) data from distribution, influencers and end-users for the purpose of product direction and promotional strategies.
· Periodically conduct channel analysis to make recommendations to the Management Team on ways to improve the end-to-end
· Value Add Position in order to maximize market share and profitability.
· Develop presentations and programs in support of short and long term business development.
· Research, develop and document marketing justification for strategic product development goals to allow Product Management incorporation into
new product specifications and upgrade requirements.
· Develop and recommend specific sales and marketing objectives, forecasts and pricing strategies for products manufactured and/or sold
· Ongoing analysis of product sales and margin trends.
· Perform other duties as assigned.
· Supervision Given to Others
· Direct activities of Product Managers.
· Supervision received as required by Vice President of Marketing,
Qualification
· 8-10 years experience of technical marketing experience.
· 5 years people leadership and experience managing a team of direct reports
· Bachelors Degree in Engineering, Marketing or a related field; MBA preferred
· Commitment to travel 35% of time to develop and drive marketing programs
· Excellent communication skills, both verbal and written.
· Must have working knowledge and experience with personal computer, hardware and Microsoft software applications.
Generous base salary + benefits.
The
Market Research Practice at RJS Associates is exclusively dedicated to
professional search in the areas of:
Marketing Research
Analytics and related data support
Direct Marketing
This is all we do. We are proud of the fact that our practice maintains
on-going relationships with some of the most recognizable names in consumer
and non-consumer products and with the world's top-tier suppliers of market
research.
We are currently conducting searches throughout the U.S. for individuals
with proven leadership and accomplishment in marketing research from the
level of Research Manager through Senior Vice President. Please contact
us immediately if you are:
An experienced, market research professional interested in professional
growth.
Confident of your technical and soft-science achievement in marketing
research.
Interested in discussing your current situation and future goals.
Let's talk about the future. Once again, our practice is 100% dedicated
to professional market researchers only.
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